Well almost!
I am amazed sometimes when I work in large companies how seriously management teams take their idea generation efforts. They earnestly discuss, argue, analyse and present piles and piles of information. It seems as though they are conducting a debate which might be more at home in Ancient Greek times but not in the 21st […]
Entries from January 2008
Creating Ideas is the best fun in the world
January 31st, 2008 · No Comments
Tags: Build a more Innovative Culture · Design Breakthrough New Products · Generate New Ideas--Fast
Is there any hope for large business?
January 26th, 2008 · 1 Comment
Have you ever had an idea that you thought a company might be interested in? And have you ever thought that business managers might be interested in hearing from their customers? This is the situation i found myself in recently.
I have a great idea for Nintendo which i would have happily discussed with their marketing […]
Tags: Become an Idea Leader · Design Breakthrough New Products
5ooo Prototypes
January 8th, 2008 · No Comments
Just read about James Dyson who invented the revolutionary (and expensive) dyson vacuum cleaner. He is very proud of the fact that it took him over 5000 prototypes to get it right! Imagine the vision and dedication of the man.
There is a lesson in this for all would be inventors and innovators. You have to […]
Tags: Become an Idea Leader · Build a more Innovative Culture · Create New Growth Opportunities · Generate New Ideas--Fast · Sell Your Ideas · Test Your Ideas Quickly, Easily, Simply
The state of innovation
January 8th, 2008 · 1 Comment
It is interesting that recent three major consulting companies report on innovation in such a unified way. But they remain spectators seemingly watching a game they don’t seem to understand nor which to play. Innovation at its heart is about creating and testing ideas in any activity. It is not something isolated from the business–it […]
Tags: Build a more Innovative Culture · Improve your Innovation Results
How to create new brand names
January 8th, 2008 · 20 Comments
Spent yesterday with client and a group of creative people (members of our creative panel) in trying to develop new names for the clients business. Trying to develop new names is always an interesting process.
This is how we went about it. First we asked people to bring along three ideas to the workshop. With […]
Tags: Create New Growth Opportunities · Design Breakthrough New Products · Enhance or Evaluate Your Ideas · Test Your Ideas Quickly, Easily, Simply
What do you think about?
January 8th, 2008 · No Comments
Other than sex what do you think about most of the day (apparently men spend quite a lot of time thinking about sex but that is another blog). If you want to improve your creative thinking you need to do two things. Firstly practice it. There is nothing like having a work out every […]
Tags: Generate New Ideas--Fast
Where do you do your best thinking?
January 8th, 2008 · 2 Comments
In my doctoral research one of my findings was that many people have different spaces for different types of thinking. In their office or workstation managers tended to do the process type thinking eg emails, filing, etc. But for the more generative type thinking they often moved to a more comfortable place. It […]
Tags: Build a more Innovative Culture · Generate New Ideas--Fast
Think Faster
January 7th, 2008 · No Comments
The next time you are faced with a problem try thinking faster. In my workshops i ask people to create at least nine different responses in two minutes. By doing so people do not filter their ideas nor do they care what others think of their ideas.
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Tags: Create New Growth Opportunities · Generate New Ideas--Fast
Train your brain
January 6th, 2008 · 1 Comment
Just finished reading Dr. Kawashima’s book on Train your Brain. He is a brain reseacher that postulates that as we mature our brain function starts to deteriorate. But there is good news! We can all improve by daily stimulation of our brain. In particular the prefrontal cortex which is the area for learning and thinking. […]
Tags: Enhance or Evaluate Your Ideas · Generate New Ideas--Fast
Innovation & Sustainability Manager
January 6th, 2008 · No Comments
I met with a leader recently who had been given the newly created position of innovation and sustainability manager. What a wonderful combination. I believe that this could be a trend that is followed by other organisations. What better area to apply new ideas and concepts than in the sustainability space. What’s more […]
Tags: Become an Idea Leader · Build a more Innovative Culture · Improve your Innovation Results








